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🏙️ Have You Ever Wondered These Questions When Investing in Japanese Real Estate?
You’ve been renting out a property for years, but the rent hasn’t gone up at all.
Is the price too low? How much room is there to raise it?
An agent tells you, “Expected rent: ¥200,000/month.”
But deep down, you feel that number might be too optimistic…
You’re looking to invest in a rental property, and the broker gives you a “projected yield,”
but you’re unsure whether it reflects the actual rental market in that area.
What’s the rental market really like in this neighborhood?
Are key money and deposits standard, or is it a “zero-zero” ultra-competitive market?
Now, with the launch of Urbalytics' Rental Calculator, you can uncover the true rental income potential of any area or property!
1. Feature Overview | A Rent Evaluation Tool Backed by Real Market Data
Urbalytics’ Rental Calculator draws on our continuously updated database of rental market data to help you quickly answer questions like:
✅ Is My Current Rent Pricing Reasonable?
By simply inputting your property’s location, type (unit/building/house), size, and current rent,
Urbalytics will:
- Automatically compare against historical rental prices for similar properties in the area
- Show you the current market rent range and potential for rent increases
- Analyze how far your rent deviates from market rates
✅ Is the “Projected Rent” Inflated?
Input the agent's suggested rent, and the system will:
- Match it against actual rental listings and transactions
- Provide a judgment on whether it's overestimated or realistic
- Evaluate whether the projected yield is idealized or grounded in reality
✅ Understand a Property’s True Rental Potential & Market Conditions
See at a glance:
- Local listings, floor plans, deposits, key money, floor levels
- Real rental market conditions and price points in the area
- Data to support rent increases, tenant changes, or negotiation strategies
2. Real Case Study | Understanding the True Value of a Studio Apartment
Let’s say you're considering purchasing a 30㎡, 1R apartment built in 2015, near Nakano-Sakaue Station, listed at ¥44.5 million. It’s currently vacant.
The agent tells you:
“An apartment like this in this location should rent for ¥180,000/month. That gives you a projected gross yield of 4.85% — not bad for a fairly new property.”
But after using the Urbalytics Rental Calculator:

- Actual rental prices for similar listings in the area range from ¥136,900 to ¥153,000/month
- The agent’s projection is about 20% higher than market
- The true gross yield is below 3.9%, not the 4.85% claimed
📌 Conclusion: The expected return is overestimated, and you should factor that in before making your decision.
3. Why This Tool Matters
In Japanese real estate investment, rental income is the foundation of your cash flow.
But often, the rental prices you hear are “wishful thinking” — not market reality.
Urbalytics isn’t just here to tell you “what the rent might be.”
We aim to:
✅ Reveal the real market conditions using solid data
✅ Warn you against overpaying based on inflated yields
✅ Help you find assets with real income growth potential
Try the Urbalytics Rental Calculator Now
Whether you’re a landlord, investor, or asset manager,
you can start using this feature today on our platform.
👉 Access it here: https://www.urbalytics.jp/ex/rent
👉 Just input basic property details and get instant rental analysis backed by data
We’d love to hear your feedback and suggestions.
Urbalytics will continue enhancing its tools to help you make data-driven real estate decisions with confidence.